![]() ![]() As part of her objectives, she has an open-door policy to invite all employees to talk to her regardless of subject matter.Ĭammie continues her husband’s legacy of designing and developing the highest quality strength equipment in America. Personal birthday cards, holiday raffles and decorations, quarterly luncheons, and TuffStuff apparel for all employees are a few of the steps she has taken to build a dedicated team. Immediately after taking the helm, Cammie reinforced TuffStuff’s commitment to family and put in place numerous events and initiatives to create an open culture (a trademark largely attributable to Sherman Grider, founder). ![]() TuffStuff’s continued success in the fitness industry is credited to her willingness to meet customers’ specific needs and her one-on-one personal relationship TuffStuff’s loyal customers. An educated woman and owner of her own business, Cammie lends her expertise to TuffStuff’s marketing and financial directions as well as new product developments and design improvements. Cammie Grider, Chief Executive Officer, took full responsibility managing the company’s daily operations, resources and strategic direction after her husband Sherman Grider passed in 2016. ![]()
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